A brand is the customer-facing label for products, for example Nike, Apple, or your own house brand. Use brands for storefront brand pages, brand menu links, and product data that separates brand identity from vendor or supplier records.
Where brands appear
Each product can have one brand. Choose it in the product editor. Product CSV exports write the brand slug in the Brand column, and product CSV imports use that slug to find the brand.
Creating and managing brands
Create brands from Products > Brands, in bulk from the same page, while editing a product, or with a brand CSV import. On mobile, open Brands and use the add button.
Deleting brands
Deleting a brand requires confirmation when products, collection rules, cash on delivery product rules, or menus reference it. After confirmation, Tringify unassigns the brand from those products, removes the collection rules, cash on delivery product rules, and menu links that reference it, and permanently deletes the brand, its translations, its custom data, and its custom-data translations.
The confirmation lists everything the deletion changes: the products that lose the brand, each automatic collection that changes, each discount that targets one of those collections, including Buy X Get Y discounts that use one under Buy Items From or Get Items From, and each cash on delivery product rule that uses the brand and is deleted with it.
A collection is listed when it loses a rule that uses the brand, or when it has a rule that only checks whether a product has a brand and the products it matches change. A collection left with no rules becomes empty. For any other collection, Tringify compares the active products it matches now with the products it will match once the rules are removed and the brand is taken off its products. The confirmation then says whether the collection becomes empty, matches more products, matches fewer products, or matches different products, and how many products join or leave it.
If the products a collection matches stay the same, the confirmation describes the rule change instead: a collection that must match all of its rules can match more products later, and one that can match any of its rules can match fewer.
If any of this changes before you confirm, Tringify shows the updated list and asks you to confirm again.
A deletion that affects more than 250 products finishes in the background. The brand is hidden right away and can no longer be assigned or used in rules, and its collection rules and cash on delivery product rules are removed at once. Tringify then takes the brand off its products in batches and deletes it after the last batch. A deletion that affects 250 products or fewer is completed at once.
Products changed by the deletion are sent as product updates to apps and integrations that subscribe to them.